Loop is a fictional smart phone application concept that I created in partnership with Vespa, for a university assignment. It essentially works as a ride share system in which users can request to borrow a Vespa through the app. The premise of this concept is to introduce the Vespa into the urban mobility market for 2050 and ensure they remain a popular option to easily get from A to B and fit in with the rapidly expanding transportation system in major towns and cities.

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